What are the biggest myths about owning a business?

One of the biggest myths about owning a business is the idea that entrepreneurs are all people who thrive on taking big risks, raising huge amounts of funding and shooting for the moon. Those business owners are what I like to call “high-risk entrepreneurs,” and while their stories are fascinating, they aren’t great role models for aspiring entrepreneurs.

In fact, they represent less than 1 percent of successful entrepreneurs in the United States.

But what you don’t often hear about in the media are the millions of business owners who grow their businesses patiently and in a controlled manner while avoiding too much risk.

As I point out in my latest book, https://wishes2.com/DSmaj these “bedrock entrepreneurs” create about 90 percent of the wealth generated by entrepreneurs in our economy. They include everyone from mom and pop restaurant owners to founders of software companies, and even legendary entrepreneurs like Sam Walton, who founded Walmart with a single small franchise store and grew it deliberately through small daily improvements before it became what it is today.

There are many different ideas of what it means to own a business but the fundamental principles of entrepreneurship have been the same forever: it’s about making some group of people so happy that they gladly give you money in return. How you choose to do that is up to you.

Richard Branson's Top 10 Rules For Success https://wishes2.com/H4nb